...
| 1 | Create the LearningBuilder tracking URLUse the Google Analytics Campaign URL Builder tool to construct the tracking URL.   |
2. Configure Google Tag Manager to track events
...
| 1 | Add a TagIn the Tag Manager, interface add a new “GA4 Event” tag     | ||
| 2 | Add a TriggerIn this example, we’re recording a GA “event” when the Submit button on a specific LearningBuilder registration form is clicked. The configuration looks like this:  
| ||
| 3 | Publish your changesMake sure you publish your changes in Tag Manager when finished, or else they won’t actually take effect. |
...
| 1 | Create a new CampaignIn Constant Contact → Campaigns, create a new Email campaign.   You can create other types of campaigns as well, this document uses Email because it’s simple. As long as your campaign type can contain a link into LearningBuilder, the rest of the setup is the same. |
| 2 | Add a Link to your emailSomewhere in your content, configure a link to LearningBuilder. Use the tracking URL you generated in step 1.   |
| 3 | Send the emailSend or schedule the email. (Actually populating your mailing list is outside the scope of this document)  You can populate Constant Contact lists from data in LearningBuilder. See Populate a Constant Contact mailing list with Zapier and Polled Data Files |
...
| 1 | Follow the link to LearningBuilderUsing either a “live” email, or a Constant Contact preview, follow the link to LearningBuilder. This link will contain the tracking parameters for Google Analytics.   |
| 2 | Register for an accountSince this example is tracking registrations, register for a new account in LearningBuilder. The Google Tag Manager setup will be listening for a click on the “Submit” button |
| 3 | Check the Google Analytics reportsIt may take 24 hours for the data to become available, but you should be able to run an Events report in GA, and your registration should be tied to the Campaign you identified in the tracking URL.   |